With the explosion of creative and technological initiatives, the need for strong marketing skills is vital in today’s global economy. Understanding demographics for targeting specific markets plays a key role in the development of a strong marketing professional. Exploring all aspects of business including management, finance, accounting, advertising, and economics, marketing majors develop a full repertoire of skills that enhance any industry operating and thriving today.
In our Marketing Area of Study, you will be introduced to a general business curriculum that builds the foundation for upper-level marketing experiences upon transfer, while completing the general education requirements required for most baccalaureate degrees.
You will be provided with the skills needed to pursue a career involving the products, pricing, promotion, and placement of goods and services in today’s economy.
- Jackson ATC
Important Program Information
The program map provides the courses recommended for any students seeking this transfer area of study. Students should consult the Mississippi Articulation Agreement for specific course requirements at specific Mississippi universities.
- DEGREES / CERTIFICATES
- Associate of Arts
|English Composition I||3|
|Introduction to Marketing||3|
|English Composition II||3|
|Principles of Biology I, Lecture & Lab||4|
|Western Civilization I||3|
|Legal Environment of Business||3|
|Principles of Biology II, Lecture & Lab||4|
|American State & Local Government||3|
|Principles of Accounting I||3|
|American Literature I||3|
|Introduction to Sociology||3|
|Principles of Accounting II||3|
|Introduction to Entrepreneurship||3|
|Public Speaking I||3|
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